Social Business Bites - Des Walsh
Hi
3 crunchy bites this
week
Browse previous issues of Social Business Bites at this link ______________________________
BITES
If you only read one
item in this issue, this would be the one. The author has packed some great advice into about 1,000 words. It's like an instant seminar on common social media myths that can bring any company's marketing efforts undone or at least have such efforts produce little more than a yawn.
What are the seven myths?
- Social media is a sales tool.
- Likes and followers are what truly
matter.
- Social media is a necessity, not a route for new customers.
- Social media is an independent strategy.
- Scheduled
posts will do the work for me.
- Social media is free, so I might as well do something with it
- You have to "get" social media to be successful.
Andrew Hutchinson
...today (March 10), via the official LinkedIn blog, the professional social network has unveiled their new look Privacy and Settings dashboard, with a whole new layout, structure and improved options to help users better navigate and understand the options available to them.
One of the many challenges for LinkedIn users is navigating the Privacy and Settings section. Actually, finding it in the first place is probably even harder than navigating it when you get there. In case you haven't visited it lately, you find it in the dropdown Account & Settings menu when you mouseover your picture in the top right navigation bar.
But even though getting there remains a challenge for new users, it's good news that the layout of the section has now been made much more user-friendly. Mine hasn't changed yet, but it's common for rollouts of new LinkedIn features or updates to take a while to reach everyone.
This article gives a good overview of the new layout and how to navigate it. With screenshots too, which is good.
If you have a challenge keeping track of all the good stuff you come across on the web, you are not alone. I do, and I like to be able to
find things quickly. Browser bookmarks ("favorites") are ok but the searching process can be very time consuming.
One of the best applications around is Delicious.
Here's the blurb:
Delicious is a free service designed with care to be the best place to save what you love on the web. We keep your stuff safe so it's there when you need it - always. Delicious
remembers so you don't have to. It's easy to build up a collection of links, essentially creating your own personal search engine. It's quick to organize your links so that when you're looking for something, you can find it within seconds.
I use it every week to keep track of items,
including those I see as good content for this newsletter. It's very easy to use. And it's free. Although for a while it looked like being totally neglected or worse by its owners, fortunately it was revived and even acquired recently a fresh, very user-friendly interface.
You can choose whether to make particular "submissions" (their word) public (default) or mark them private - more about that at this link.
In coming weeks I'll share a few more applications I use to help me bring you this weekly roundup without my having to stress too much. Some of these, if any of you are
not familiar with them, may be of some help to you in your own content collecting/curating.
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LATEST PODCAST EPISODE
Observant readers will note that this title seems familiar and that would be because it is very similar to the title in last's weeks entry in this section. It's an update, although not in the audio content - more a machinery thing, because there was a glitch in the uploading of the audio file. Hopefully now fixed.
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Looking for previous issues of Social Business Bites? Here's the
link. ________________________
Till next time, be well, be social :)
Des
PS: If you are not on the list yet to receive Social Business Bites in your email inbox, and would like to try it, you can register for that at this link. And remember there is an easy unsubscribe link in every update).
My contact details
Phone: International +61 413089355 Australia 0413 089 355
Skype: userid is deswalsh (if you want to connect with me there, just type in "Social Business Bites" - or email me and we can set it up).