Social Business Bites - Curated by Des Walsh
Hi
3 Juicy bites this week:
- How to Use LinkedIn Video
- Words to Use on Social Media to Get More
customers
- 7 "Fantastic" Ways to Get More Twitter Followers
Plus the latest episode in my Let's Talk Leadership podcast show, a conversation with my coaching client Kris Gale, who is also one of my very best friends. The part of our conversation which seems to have attracted most attention was when we talked about "dealing with difficult people", including my wondering aloud whether there was an app
for that - it seems there just might be! _____________
Browse previous issues of Social Business Bites at this link
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Viveka von
Rosen
Using the mobile app to record and share original, autoplay video directly on LinkedIn can boost views and engagement for your content.
In this article, you’ll discover how to upload and share native video on LinkedIn via the mobile app.
I bit the bullet a couple of days ago and published my first native video update on LinkedIn. I wish I'd found this article before then, as I spent too much time futzing around and finding out just how to do it - even down to how to find the right buttons to push.
But once I did it, it was easy and I've had some nice feedback.
It's "native" video because you are making it within LinkedIn. It's not live streaming, as in, say, Facebook.
By the way, with all due respect
to the author of this post, Viveka von Rosen, I don't endorse the suggestions about doing detailed editing with the videos. If you are pitching to businesses that will be positively affected by that, do so by all means. Viveka says that "high-quality, professional videos will get more views" and that may well be so. But my preference is to keep it as natural as I can, and I would worry that some people might be put off doing anything. Of course, as this is
not about live streaming, you can take all the time you want refining the post.
John White
How you phrase your calls to action on social media can be the difference between just racking up impressions online and actually generating sales.
People's attention spans are shorter than ever these days, and if your company doesn't have a compelling call to action in your posts, people will
simply move on.
When it comes to not getting overwhelmed by conversions from my blog posts and other social media posts, I don't believe I'm Robinson Crusoe.
The article is not earth-shatteringly revelational, but it does contain some helpful suggestions, especially about phrases that may engage people more into taking action. And a good reminder about including calls to action (CTAs).
Garin Kilpatrick
The mission of this post is to provide you with the best tips possible to help you get more Twitter followers.
These Twitter tips can help you turbo-boost your audience and take your brand to the next level.
75? "Fantastic"?
This, I thought, is not going to be
helpful.
I was wrong.
I'm not sure, or rather, don't believe, that these are literally, or even figuratively "fantastic" ways to get Twitter followers, but it is overall an excellent list of actions we can take to improve the quantity and quality of our Twitter followership. I would not recommend #21 about buying Twitter followers - in fact I would recommend against it, unless you can get someone knowledgeable, trusted and with
no conflict of interest who can persuade you otherwise. And I got a sense towards the end that the author had started with a number (75) and was going in for some padding. But as I say, overall a helpful list.
__________________________________________ Latest Podcast from the Let's Talk Leadership Show
I this episode I spoke with Kris Gale, Chairman of Michael Johnson Associates, a company which specialises in helping Australian innovators
make the best use of Federal Government industry assistance programs, especially the R&D Tax Incentive. He is also a basketball player and coach, and currently co-hosts two radio programs, each of which takes a weekly, light-hearted look at doings in the world of Rugby League.
One part of this episode
which has attracted particular attention was the discussion we had on the topic of dealing with "difficult" people.
_______________________________________________________________________________________________________________________________________ Could my laser coaching service help your business, or that of someone you know?
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Laser coaching works on the principle that there is a truth in every situation, a truth that may not always be obvious. Laser coaching brings that truth to the surface and supports the process of facing it square on, and then deciding on appropriate action.
After a laser coaching session with me, business coach
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In a single, thirty-minute conversation, Des redirected some concerns I had about my business model, introduced me to several valuable resources, and brought clarity to an issue that I’ve been struggling with for months. Yes, all of this in thirty-minutes!
______________________________________________________ Looking for previous issues of Social Business Bites? Here's the link. _______________________________________________________
Till next time, be well, be social :) Des
PS: If you are not on the list yet to receive Social Business Bites in your email inbox, and would like to try it, you can register for that at this link. And remember there is an easy unsubscribe link in every update).
My contact details
Phone: International +61 413089355 Australia 0413 089 355 Skype: userid is deswalsh (if you want to connect with me there, just type in "Social Business Bites" - or email me and we can set it up). |
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