Social Business Bites #171 - Curated by Des Walsh
Hi
Happy New Year, dear reader.
First off, I want to
welcome new subscribers, noting you could be excused for wondering what happened to the newsletter you signed up to receive. Because this is the first issue since the end of November last year.
By way of explanation and partial excuse, on December 2 I headed off
to Colombo, Sri Lanka, to deliver a keynote at a conference there. That went well, and so did I for a couple of days, then came home with a very debilitating influenza A, which knocked me out for a good two weeks - then I had a recuperative vacation. But now I am back and rearing to go.
In this issue, first a nice chewy bite with some facts and figures for 2018 on the key social networks for business. Then, perhaps confirming what some suspected, a post on the implications for brands and marketing from a survey showing social networks are the preferred medium for a majority of Americans announcing important life events. And finally, an informed, thoughtful look at the implications of
Facebook's latest limiting of the reach of (business) pages in favor of personal profiles.
Happy reading!
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Top 3 Stories This Week
Pooja Agarwal
Struggling to keep up with the constantly changing world of social media? Don't lose sight of your best advocates, influencers, and adversaries in the shuffle. Here's a peek at the top social media networks
with key audience demographics and usage characteristics.
Eileen
Brown
The rise of social media has forged a seismic shift in the way people share life's milestones with friends and family. More and more of us are announcing our significant events online on social
platforms.
Andrew Hutchinson
Publishers have long seen it coming, and Facebook has made no secret about it, but now The Social Network has confirmed that they’ll be making concerted moves to show users more posts from people they know - and fewer posts from Pages.
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______________________________________________________ Looking for previous issues of Social
Business Bites? Here's the link. _______________________________________________________
Till next
time, be well, be social :) Des
PS: If you are not on the list yet to receive Social Business
Bites in your email inbox, and would like to try it, you can register for that at this link. And remember there is an easy unsubscribe link in every update).
My contact details
Phone: International +61 413089355 Australia 0413 089 355 Skype: userid is deswalsh (if you want to connect with me there, just type in
"Social Business Bites" - or email me and we can set it up). |
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